Categories
Business

AccessiBe Underlines the Aspects of Creating Better User Experience with Accessible Websites

Estimated read time 3 min read

The internet belongs to everyone. But unfortunately, not everyone enjoys equivalent access. As per a 2021 survey report, more than ninety percent of the top one million websites had accessibility issues on their homepages. Web accessibility simply refers to the practice of making digital content usable for people having disabilities. Web Content Accessibility Guidelines (WCAG) are considered to be consensus standard for web accessibility. It provides valuable guidance to developers, designers, content writers and more in terms of creating online content and products that can be accessed by all.  AccessiBe is a popular AI-powered web accessibility solution that makes websites accessible to people with disabilities, as well compliant with the WCAG, ADA, and other important accessibility legislation.

It is a common misconception that web accessibility is only meant for people who are deaf or blind. But in reality, the scenario is pretty different. Disabilities affect around one billion people across the world. These people additionally access the internet in a variety of ways. While some may use a typical keyboard and a mouse, there are a few who navigate with a keyboard alone. Users having vision disabilities may use assistive technologies like screen magnifiers and screen readers. On the other hand, people with mobility conditions might use trackballs, head pointers or even eye-tracking systems for the purpose of controlling their web browsers.

Accessible websites provide improved experience for all such users by focusing on the fundamental principle that one content has to be robust, understandable, perceivable and operable.  By maintaining an accessible approach, the overall reach of any website or mobile app can increase dramatically. Even without making technology-specific accommodations for every method that people use to access the online content of a website, one can make their website accessible by following a few important principles.  The better reach of such a website would invariably improve the prospects of a company and contribute to their overall success. The principles of web accessibility are aligned quite closely with the best practices of web design.

Here are a few examples of web accessibility considerations that benefit everyone:

  • Accurate closed captions can accommodate people having hearing disabilities. Moreover, a lot of other users also find captions pretty engaging.
  • Having appropriate color contrast ratio makes sure that the text is legible for people having vision disabilities. Color contrast essentially refers to the difference in contrast between foreground elements like the text and the background of the website.  The usage of an ideal color contrast can reduce eyestrain for almost any person.
  • A simple user authentication system can be helpful for people having memory or mobility impairments. All users shall benefit from a well-thought out, streamlined login process. Such a system can even improve conversions and customer retention.
  • Concise and clear writer content would be beneficial for people with learning disabilities, as well as gets a message across more efficiently.

People can always explore websites of companies like AccessiBe to know more about the advantages of web accessibility.

Categories
Photography

Bruce Weber Photographer Tips for Capturing Better Fashion Photographs

Estimated read time 3 min read

Bruce Weber is an ace fashion photographer, author, and filmmaker from the USA. He is widely popular for his fashion campaigns for Ralph Lauren, Calvin Klein, Revlon, Gianni Versace, Pirelli, Abercrombie & Fitch, and his print advertisement work for the Rolling Stone magazines Vanity Fair, GQ, and Vogue. He currently lives in Miami, Florida, and is known for his iconic depiction of the male body in his photographs in the 1980s that redefined the conception of masculinity.

Bruce Weber photographer tips on making fashion photographs stand out

Fashion photography focuses not only on the clothes of the fashion designer but also on the model. The photography can convey a significant message, tell a story or simply express the mood of the model at that moment. When it comes to taking the best fashion photographs, he suggests you avoid mixing lights.

A tip from Bruce Weber Photographer is to not mix daylight and strobe light during the shoot. In case you require extra light, you should rely on a strobe or constant artificial lights if the shoot is inside a closed space. If it is possible for you to shoot in the daylight, you should go ahead with it and if you really want to enhance the light of the photograph, use a reflector instead. In case you need extra light, you should use a strobe or constant artificial lights. Always use one kind of light source but never mix the two of them.

Make the studio dark first before shooting photographs

 If you want to create an environment in the studio, you should make the space dark first. Make it as dark as you can. The daylight should not interfere with the shoot. You should use a strobe light to focus on the model and ensure you use a pilot lamp to check shadows and highlights.

Ring lights and softboxes

You can also use a ring light if you are shooting for beauty products in a fashion shoot. They can highlight the model’s makeup or the product being used better. Softboxes, light reflectors, and photograph umbrellas can be used. They are a very helpful technique to play with the light’s direction as well as the distance between the light and the model. For soft lights, position softboxes close to your model.

Standard reflectors should be used for harder lights so that harsh shadows are not cast on the model. If the softbox is too big, the light emitted from the box should be softer. If the area is small, the light that comes out of the reflector will appear harsh.

This is another Bruce Weber Photographer tip you should keep in mind during fashion shoots. If you deploy this technique, the colors you get in real life are the same as the ones you get on screen and in print. The white balance is important when you are moving to a new location.

The above are just some simple tips for you to remember during fashion shoots. They make the photographs stand out and help you to outstanding images for your campaigns.